Using Laced

How the drop calendar works

The Calendar lists the Nike SNKRS drops Laced tracks for the next seven days, today included, and each row is where you set an alert or begin an entry.

Updated

  1. Open Calendar. It opens on today and runs seven days forward.

  2. Read down the rows and mark the releases you could realistically be available for.

    Each row carries the shoe and the time the Draw goes live.

  3. Tap Alert Me on anything you want a reminder for.

    The alert is sent thirty minutes before the drop and needs notifications switched on for Laced in your phone settings.

  4. Tap Submit Entry on the releases you actually intend to enter.

    This opens size selection, and it needs a billing profile before it will do anything.

  5. Work through the whole week in one sitting rather than drop by drop.

Seven days, today included

The Calendar covers the next seven days, starting with today. That is deliberate, and it is also a limit worth knowing up front. Nike publishes most release dates in advance, but Laced is not a season calendar and it will not show you something three weeks out. If a pair you are waiting on is missing, the usual reason is the date rather than a fault.

Seven days is about the horizon on which planning is useful anyway. A week ahead you know your own schedule, and you still have time to fix a billing problem without rushing it.

What a row shows you

Each row is one drop: the shoe, and when the Draw goes live. Two actions sit on the row and they do very different jobs.

Alert Me sends a notification thirty minutes before the drop. It is a reminder. Nothing is entered, reserved or prepared because you tapped it. Treat it as an alarm clock, not as a step in the process.

Submit Entry opens size selection for that release. This is the first real step toward an entry, and it needs a billing profile behind it. If you have not created one yet, Submit Entry is where you find out, and finding out here is far better than finding out four minutes before a draw goes live.

Choosing what to enter

Go through the week once, at the start of it, rather than deciding release by release as each one arrives. Two questions do most of the filtering.

Can you be free when the draw goes live? A Draw has a fixed close time and the result is decided at that close, so an entry that never gets started is simply not in the pool. How SNKRS draws work covers why the timing of your entry inside the window does not matter, and why being there at all does.

Would you wear or sell the size you would have to choose? Every release you commit to is a size decision on every profile you run, and a pair in a size that is no use to you has cost you a profile for nothing.

What the calendar cannot tell you

It does not know how many pairs Nike has allocated to a release, and nobody outside Nike does. A row tells you a Draw is happening and when. It says nothing about how many entries will be alongside yours, and no honest product can tell you that in advance.

It also cannot tell you whether a release is worth your time. General releases that sit on shelves and pairs that vanish in seconds look identical on a calendar row. That judgement stays yours.

Once you have picked

Tapping Submit Entry starts the next stage, choosing a size for each profile and saving it, which is covered in creating an entry. Saving an entry does not put you in the Draw. You still start it on the day, ten to fifteen minutes before the draw goes live, and that is starting your entries.

If something goes wrong

Submit Entry will not open

Why it happens: There is no billing profile on the account yet.

Open Billing and create one. If a field gets a red border, fix it and tap Create again, then come back to the calendar.

A release you were expecting is not listed

Why it happens: It is further than seven days out, or Nike has not published the date yet.

Check again closer to the day. The window is seven days and it does not extend, so a pair three weeks away will not appear until the week it drops.

The alert never arrived

Why it happens: Notifications are switched off for Laced at the operating system level.

Turn notifications on for Laced in your phone settings. Thirty minutes is enough warning to check your launches and start them.

Questions people ask

How far ahead does the Laced calendar go?

Seven days, including today. It is a working week of releases rather than a season plan. A date more than a week out will appear once it moves inside the window.

What does Alert Me do?

It sends you a notification thirty minutes before that drop. It is a reminder and nothing more. Tapping it does not create an entry, reserve a size or hold anything for you.

Is every Nike release on the calendar?

The calendar covers the SNKRS drops Laced tracks for the next seven days. A release Nike has not announced yet will not be there, and neither will one more than a week away.

Do I have to start from the calendar to enter a drop?

Yes. Submit Entry on a calendar row is what opens size selection, and size selection is where an entry gets created.